UpwardEco is an environmental sustainability startup based in Abuja, dedicated to reshaping how communities and businesses manage waste. Our core activity focuses on the recovery of recyclable materials directly from households and organizations through our digital platform, SendWaste.com, which makes waste sorting and collection simple, rewarding, and data-driven.
We transform recovered materials into new, market-ready products sold via Aura Store, ensuring value addition and reducing export of raw recyclables. UpwardEco also provides green training and environmental education, empowering individuals and teams with practical sustainability knowledge. Through innovation, data tracking, and strong partnerships, we are building a circular economy where waste becomes a resource and communities benefit from responsible disposal.