The Rubbish Project

Startup data

  • Name / The Rubbish Project SRL

  • Foundation year / 2020

  • Location / Belgium

  • Value chain / Plastics

  • Stage in the value chain / Recycling and second life

Startup data

  • Scope of activity / Consulting

  • Description of the activity / Recycling and second life

    The Rubbish Project is a circular economy platform that provides software, consultancy and design services that enable companies to transition to a circular model. Working with the major producers and consumers of disposable single-use packaging to re-design their business model and create a closed-loop system for packaging. Including clients such as the major brewers including ABinBev, and the packaging manufacturer Huhtamaki, The Rubbish Project has built a circular system for rPET drinks cups and plans to keep going with an aim to make all packaging circular. A core part of the offering is assisting in the building of circular supply chains and the setup of a data capture waste tracking system that enables live monitoring, data led optimisation and communications, and high recycling/recovery rates.

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